Kia Makes History In Sweden: Becomes Second-Largest Auto Brand In September

By On October 18, 2018

Kia Makes History In Sweden: Becomes Second-Largest Auto Brand In September

Summary

Major changes are underway in many European car markets, and perhaps none more radical than Sweden during Q3 2018.

Sweden got a new car tax regime July 1, which came to favor hybrids, plug-in hybrids and pure EVs a lot more.

In addition, in September, Sweden felt the impact of the WLTP testing standard and its impact on fleet average requirements for fuel consumption.

While the whole market crashed, one brand which managed to focus on a particularly popular hybrid and plug-in hybrid car gained huge market share: Kia.

Kia jumped to 10.99% market share in September, dethroning the Volkswagen brand as the second-largest auto brand in Sweden, after Volvo.

Source: Google News Sweden | Netizen 24 Sweden

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